Clean Energy For Communities
Clean Energy For Communities
Clean Energy For Communities
Clean Energy For Communities
How we helped a renewable energy startup come to life through a distinctive brand.
Meet Commune Energy
Commune Energy is a startup dedicated to bringing renewable energy to rural and depopulated areas. Their vision is to create energy infrastructure that not only provides clean power but also revitalizes local economies. By engaging with residents from the start, they bridge the gap between investors and the recipients of the energy infrastructure. This community-first approach is central to their mission, ensuring that locals are not just involved but share in the project's benefits.
What we did
We equipped Commune Energy with everything they needed to embody their vision and build momentum for their launch — delivering a full brand kit from identity definition to landing page.
By delving into the founder's story, we created a compelling message and developed a visual identity showcasing their unique approach to renewable energy, with a strong emphasis on community collaboration.
View more
How we helped a renewable energy startup come to life through a distinctive brand.
Meet Commune Energy
Commune Energy is a startup dedicated to bringing renewable energy to rural and depopulated areas. Their vision is to create energy infrastructure that not only provides clean power but also revitalizes local economies. By engaging with residents from the start, they bridge the gap between investors and the recipients of the energy infrastructure. This community-first approach is central to their mission, ensuring that locals are not just involved but share in the project's benefits.
What we did
We equipped Commune Energy with everything they needed to embody their vision and build momentum for their launch — delivering a full brand kit from identity definition to landing page.
By delving into the founder's story, we created a compelling message and developed a visual identity showcasing their unique approach to renewable energy, with a strong emphasis on community collaboration.
View more
Meet Commune Energy
Commune Energy is a startup dedicated to bringing renewable energy to rural and depopulated areas. Their vision is to create energy infrastructure that not only provides clean power but also revitalizes local economies. By engaging with residents from the start, they bridge the gap between investors and the recipients of the energy infrastructure. This community-first approach is central to their mission, ensuring that locals are not just involved but share in the project's benefits.
What we did
We equipped Commune Energy with everything they needed to embody their vision and build momentum for their launch — delivering a full brand kit from identity definition to landing page.
By delving into the founder's story, we created a compelling message and developed a visual identity showcasing their unique approach to renewable energy, with a strong emphasis on community collaboration.
View more
Meet Commune Energy
Commune Energy is a startup dedicated to bringing renewable energy to rural and depopulated areas. Their vision is to create energy infrastructure that not only provides clean power but also revitalizes local economies. By engaging with residents from the start, they bridge the gap between investors and the recipients of the energy infrastructure. This community-first approach is central to their mission, ensuring that locals are not just involved but share in the project's benefits.
What we did
We equipped Commune Energy with everything they needed to embody their vision and build momentum for their launch — delivering a full brand kit from identity definition to landing page.
By delving into the founder's story, we created a compelling message and developed a visual identity showcasing their unique approach to renewable energy, with a strong emphasis on community collaboration.
View more
"I was impressed with the team's commitment to deeply understanding the essence of Commune Energy. They proposed several taglines that were right on target, including the one that became our main motto. Their research into similarities and differences in our industry only increased my confidence that our mission is important and deserves to be clearly communicated to our clients."
Louis Klépal, Founder & CEO of Commune Energy
"I was impressed with the team's commitment to deeply understanding the essence of Commune Energy. They proposed several taglines that were right on target, including the one that became our main motto. Their research into similarities and differences in our industry only increased my confidence that our mission is important and deserves to be clearly communicated to our clients."
Louis Klépal, Founder & CEO of Commune Energy
"I was impressed with the team's commitment to deeply understanding the essence of Commune Energy. They proposed several taglines that were right on target, including the one that became our main motto. Their research into similarities and differences in our industry only increased my confidence that our mission is important and deserves to be clearly communicated to our clients."
Louis Klépal, Founder & CEO of Commune Energy
"I was impressed with the team's commitment to deeply understanding the essence of Commune Energy. They proposed several taglines that were right on target, including the one that became our main motto. Their research into similarities and differences in our industry only increased my confidence that our mission is important and deserves to be clearly communicated to our clients."
Louis Klépal, Founder & CEO of Commune Energy
HIGHLIGHT
/ 01
HIGHLIGHT
/ 01
Inviting local communities at the energy table.
Renewable energy projects often face local resistance because local communities are treated as afterthoughts in the planning process. Commune Energy changes this dynamic by giving local communities a voice and a role in shaping renewable energy projects.
By involving communities early and ensuring they are not just passive recipients of energy infrastructure, Commune Energy redefines the traditional power dynamics in renewable energy development.
The brand embodies this empowerment and set a completely new tone that breaks away from traditional investor-focused representations.
Inviting local communities at the energy table.
Renewable energy projects often face local resistance because local communities are treated as afterthoughts in the planning process. Commune Energy changes this dynamic by giving local communities a voice and a role in shaping renewable energy projects.
By involving communities early and ensuring they are not just passive recipients of energy infrastructure, Commune Energy redefines the traditional power dynamics in renewable energy development.
The brand embodies this empowerment and set a completely new tone that breaks away from traditional investor-focused representations.
Inviting local communities at the energy table.
Renewable energy projects often face local resistance because local communities are treated as afterthoughts in the planning process. Commune Energy changes this dynamic by giving local communities a voice and a role in shaping renewable energy projects.
By involving communities early and ensuring they are not just passive recipients of energy infrastructure, Commune Energy redefines the traditional power dynamics in renewable energy development.
The brand embodies this empowerment and set a completely new tone that breaks away from traditional investor-focused representations.
HIGHLIGHT
/ 02
HIGHLIGHT
/ 02
Breaking traditional energy codes.
Rural communities can get wary of renewable energy developers, thinking they're just in it for the money and don't understand their needs. To shake off these stereotypes, we flipped the script, making the community the hero of the story instead of focusing solely on environmental impact.
The brand story, encapsulated in the headline ‘Transforming communities through renewable energy’ recasts renewable energy as a tool for revitalizing rural areas and boosting local economies.
The visual system reflects this perspective shift by steering away from typical climate and energy codes - read grand environmental claims or wind turbine landscapes - that could turn off locals. We focused instead on people and local natural beauty, using soft, rounded graphics to convey approachability and optimism.
Breaking traditional energy codes.
Rural communities can get wary of renewable energy developers, thinking they're just in it for the money and don't understand their needs. To shake off these stereotypes, we flipped the script, making the community the hero of the story instead of focusing solely on environmental impact.
The brand story, encapsulated in the headline ‘Transforming communities through renewable energy’ recasts renewable energy as a tool for revitalizing rural areas and boosting local economies.
The visual system reflects this perspective shift by steering away from typical climate and energy codes - read grand environmental claims or wind turbine landscapes - that could turn off locals. We focused instead on people and local natural beauty, using soft, rounded graphics to convey approachability and optimism.
Breaking traditional energy codes.
Rural communities can get wary of renewable energy developers, thinking they're just in it for the money and don't understand their needs. To shake off these stereotypes, we flipped the script, making the community the hero of the story instead of focusing solely on environmental impact.
The brand story, encapsulated in the headline ‘Transforming communities through renewable energy’ recasts renewable energy as a tool for revitalizing rural areas and boosting local economies.
The visual system reflects this perspective shift by steering away from typical climate and energy codes - read grand environmental claims or wind turbine landscapes - that could turn off locals. We focused instead on people and local natural beauty, using soft, rounded graphics to convey approachability and optimism.
The vibrant colors, playful typography and illustrations express optimism, while the geometrical fragments represent the collective effort to bring renewable energy projects to fruition. The logo's design evokes the symbiosis between corporate investors and local communities, suggesting that they can work together to create something positive.
The vibrant colors, playful typography and illustrations express optimism, while the geometrical fragments represent the collective effort to bring renewable energy projects to fruition. The logo's design evokes the symbiosis between corporate investors and local communities, suggesting that they can work together to create something positive.
The vibrant colors, playful typography and illustrations express optimism, while the geometrical fragments represent the collective effort to bring renewable energy projects to fruition. The logo's design evokes the symbiosis between corporate investors and local communities, suggesting that they can work together to create something positive.
PROJECT TEAM
/ 05
PROJECT TEAM
/ 05
Project Lead
Apolline Daimaru
Brand Design
Elisa Michelet (Studio Kaki)
Visual Design
Zijin Gao
Web Design
Raphael Hodé
No-code dev.
Joseph Cavé
Project Lead
Apolline Daimaru
Brand Design
Elisa Michelet (Studio Kaki)
Visual Design
Zijin Gao
Web Design
Raphael Hodé
No-code dev.
Joseph Cavé
Project Lead
Apolline Daimaru
Brand Design
Elisa Michelet (Studio Kaki)
Visual Design
Zijin Gao
Web Design
Raphael Hodé
No-code dev.
Joseph Cavé
Are you working on an exciting new business?
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Are you working on an exciting new business?
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© nowthen K.K. 2024. All rights reserved.
Are you working on an exciting new business?
Get in touch
© nowthen K.K. 2024. All rights reserved.